Valentine’s Day does not start in February; it starts at the beginning of the year. From the first week of January onwards, you start to see memes, quotes, tweets, countdowns, suggested Spotify playlists and the whole “If he wanted to, he would” discourse. By the time February 14th actually comes, we are no longer easing into romance; we are bracing ourselves for a social media performance review. Valentine’s Day has become the ultimate relationship gauge. “Is she worth the effort?” …